100% Ribolla Gialla While tourists still flock in incredible numbers to Venice, Verona and Milan in northern Italy, they still seem reluctant to explore much further east, even though those who do will discover one of the most unique, historic and...
Regular Price $30, FRIDAY FOLLIES SPECIAL $19.99, CASE PRICE $180/$15 PER BOTTLE
Smart shoppers know that spring is not only the season for the new vintage of Rose to arrive but also the best time to find deals on wines that may be drinking better from...
2022 Gobelsburg Rosé Schlosskellerei Gobelsburg 'Cistercien ' Much of Austria’s Danube Valley is considered far too cool to fully ripen the native red wine grapes planted there and some of those become the source of...
You can practically hear the sea gulls swirling overhead when you pull the cork on this…..Giorgio Rivetti’s foray into western Tuscany has been the source of several stunning wines starting with, of course, his impressive and top-value...
Case of 12, $240/$20 per bottle
Unfortunately for us, Ca’ del Baio is no longer the best-kept secret in Barbaresco it once was. The news, thanks to their rave reviews, the annual visits of the PRIMA gang and the profiling of the Grasso...
Wine Country: Italy
Wine Subregion: Tuscany
Wine Varietal: Sangiovese
It’s not like it’s hard to find a nice bottle of Chianti Classico out there. There are plenty these days from which to choose. But once in a while one comes...
Summer is coming back! We promise. Cassis sits with Bandol on one side of Marseilles on the Mediterranean coast but its production is a mere fraction of their much-better known neighbor. And, what, say, Domaine Tempier, is to Bandol is what Domaine du...
$31.99 per bottle, SOLID CASE $360/$30
The iconic Giovanni Almondo Arneis ‘Bricco Ciliegie’ really needs no introduction here at PRIMA but, in case you are one of the few who have yet to discover the joys of this delicious Roero Arneis, here...
$18.99, CASE PRICE $192/$16 per bottle
It ain’t just Nebbiolo, you know. Piemonte produces scores of other red wines from the likes of Barbera, Dolcetto, Grignolino, Pelaverga, Freisa and more. This last red grape, Freisa, is an...
Regular Price $68.00, Brave New World pricing $49.99 with shipping included on 6 bottles or more
Driving into Villa Santa Restituta on a steep slope southwest of the town of Montalcino, is like driving into a 15th century Tuscan village. Once...
Walter Fissore at Cogno has done an incredible job with Nascetta, taking this relatively unknown grape of Novello and bringing out its richness, texture and lovely character. In a blind tasting you might think it was a very fine Vouvray!...
Nowhere else, I think, does the unique soil of a region so inform the style of the wine as it does in the Soave Classico appellation. Located on a sweep of hills that roll eastward as far as the Venice lagoon, this area is not to be confused with...
James Suckling 91 Points: A tangy array of wild herbs and spices colors the bright berry fruit. Hints of minerals and tangerines, too. Medium-bodied and quite elegant and fluid, with silky, refined tannins. A juicy and very well-made Rosso, to enjoy now.
Darting’s gorgeous Riesling from the Pfalz in Germany is just a beautiful wine. While not exactly sweet, it’s not dry either. Call it ‘halbtroken’ or half-dry. There is a pleasing...
Known around La Morra as ‘Barologirl’ Giulia Negri is making quite a name for herself, not only thanks to a turn around her vineyards on TV with Stanley Tucci but with wines like this pretty, easy-to-love Nebbiolo. 2021 Giulia...
Those of us in the wine business, well, those of us who truly love wine anyway, make no pretense towards absolute impartiality when it comes to judging our favorites. We form deep emotional attachments to some wines and they become more like old...
Only $24.99
The Tuscan IGT category is an interesting one. Born, really, when the regulations for the production of Chianti Classico were liberalized in the mid-1990s, it was created to codify wines that were being made at many wineries as ‘upside...
Proprietor Selection is a reserve Chardonnay produced only in exceptional vintages by blending the best barrels from the finest lots. The 2021 represents the 15th vintage in 41 years. Like all of our Chardonnays, this wine comes...
Regular Price $82.00, Brave New World Price $49.99, Brave New World Six-Bottle Special $276/$46 per bottleWhen Piero Antinori, scion of Tuscany’s iconic ‘First Family of Wine,’ first invested in vineyard land high atop distant Atlas Peak, it was with an...
After her star turn on TV with Stanley Tucci a few years ago, Arianna’s wines have become even more popular!
2023 Arianna Occhipinti ‘SP68’ Rosso, Terre Siciliane $33.99
2022 Arianna Occhipinti Il Frappato IGT...
At last the Clos La Folie drought is over and we couldn’t be more excited! To the uninitiated, Rully, near the regional city of Chalon-sur-Soane and just three miles south of Chassagne-Montrachet as the Burgundian crow flies, has long been the source of...
If they needed a set for a movie about Burgundy in the 1950s, they wouldn’t have to look any further than this eight-generation old cellar in Savigny-Les-Beaune. Here is a spot steeped in tradition with none of the frou-frou associated with some of the...
If it were up to me, Austrian Gruner Veltliner would be the daily fare on everyone’s dinner table. Its characteristics are perfectly suited to a broad array of cuisines, from spicy Asian fare to richer dishes of fish, poultry or pork. Typically...
By now, the irrepressible Massimo Martinelli is no stranger to you at PRIMA. We’ve been selling his wines for many years . But, just in case, here’s a refresher. We first met Massimo at the old Renato Ratti cantina in La Morra some 25 years ago. At the...
The French invasion of Oregon, beginning many years ago when the Drouhin family first planted their flag in the Willamette Valley, was based entirely on the notion that, without the ability to expand Burgundy’s borders any further, Oregon would be the...
The name of this obscure, off-the-beaten path appellation is actually bigger than the actual land it covers but, trust me, once you’ve had a glass or two, ‘Blanc de Morgex et de la Salle’ will just roll off your tongue. The wine comes from the adjoining...
As a lot of the Johnny-come-latelies who have recently joined the Rose market are finding out, it’s easy to make a pink wine but it’s a heckuva lot harder to make a good one! This, alas, has become readily apparent as everyone who has sampled some of...
If your taste leans more towards the red persuasion, why not add some of the Flowers Sonoma Coast Estate Pinot Noir to your case? Perfectly realized crunchy red cherry fruit, vivid, life-affirming acidity and barest touch of oak spice make this...
The Sancerre appellation is not exactly a hotbed of wine experimentation. You won’t find a lot of wild-eyed young Turks producing skin contact whites, aging their wines in amphorae or making back-to-the-future so-called ‘natural’...
2023 Giornata "Orangotango" San Luis Obispo White Blend (Orange Wine): A Bold and Intriguing Orange Wine Discover the unique and vibrant character of the 2023 Giornata "Orangotango", an orange wine that pushes the boundaries of traditional white...
As much fun to drink as it is to say, “peek-pool de pin-nay”. This popular white wine from the south of France, abutting the Mediterranean, is the perfect white wine for everyday enjoyment. Fresh fruit with tantalizing acidity and a crisp...
Wine professionals love to argue about Pigato, the very intriguing white grape indigenous to Liguria. Pigato is Vermentino many argue. But ask any farmer working the steep, rocky slopes that loom over the ocean there and they’ll tell you there’s a big...
Like the Côte d’Or, the Maconnais was blessed with near ideal conditions in 2023. Yields, for the first time in a while, were higher than normal and that provided ample counter weight to q warm growing season. The resulting wines...
This juicy, floral Cabernet Franc Rose from the Loire Valley was a huge hit last year and we regretted not ordering more than we did. We're not making the same mistake twice! Not only will this be one of the best Roses you'll enjoy this spring, it might...
The vines that would supply the so-called Quintessa Blanc were planted on the estate in 2002 and, since its first release some nine years later, this wine has, much to everyone’s surprise (except for those who first made it), become as...
$44.99 with shipping included on 6 bottles or more
62-year old Salvo Foti is one of the Etna wine growing region’smost important figures. So important, you could say, without Salvo’s benevolent assistance, some of the most important...
Price $24.99, CASE SPECIAL $20 per bottle
For those who want a House White that hits all the high notes; a wine you can any time of the day with any kind of food around or none at all, this is a very special opportunity from Spain. We all love...
Cassis sits with Bandol on one side of Marseilles on the Mediterranean coast but its production is a mere fraction of their much-better known neighbor. And, what, say, Domaine Tempier, is to Bandol is what Domaine du Bagnol is to Cassis- the...
Winery Notes: An absolute delicacy of pure wine as this cuvee is vinified without sulfites and bottled without filtration. The crunch of the fruit freshly acidulated and without tannins will let you succumb to the pleasure of...
WINE DESCRIPTION - The Greco variety was originally cultivated on the slopes of Vesuvius, where it was given the name Lacryma Christi. It was later planted in the province of Avellino, where it was given the denomination Greco di Tufo. The...
After her star turn on TV with Stanley Tucci a few years ago, Arianna’s wines have become even more popular!
2023 Arianna Occhipinti ‘SP68’ Rosso, Terre Siciliane $33.99
2022 Arianna Occhipinti Il...
It’s time to play Sommelier Jeopardy! ‘I’ll take obscure Italian white wine grapes for $500, please, John.’ ‘This rare grape is native to the Veneto and most often used to make Passito wines in the small...
We hope this ‘Picqs’ your interest.
Just the other day, a customer asked for a recommendation of good Chablis and after going to the shelf, I realized that besides the delicious 2022 Orion Chablis AOC, we had none other in the house! For a...
Those of us in the wine business, well, those of us who truly love wine anyway, make no pretense towards absolute impartiality when it comes to judging our favorites. We form deep emotional attachments to some wines and they become more like old...
DuMOL’s 28th harvest- one of its most important- is in the books!
with shipping included on 6 bottles
Wine Spectator: Bursts with juicy raspberry, mulberry and bitter cherry coulis flavors that stretch out lengthily, plus savory, red...
Price $22.99, Case Price $240/$20This wine, over the years, has made a ton of friends here for the Dolcetto grape, and proved that this iconic winemaking family takes everything they do very seriously. Already known for producing some of the most...
Wine Country: Italy
Wine Subregion: Tuscany
Wine Varietal: Vernaccia
Anyone who has been to the beautiful medieval Tuscan town of San Gimignano knows that everywhere you turn on the winding path to the top of the city, there’s an enoteca selling...
$35.99, CASE PRICE $396/$33 per bottle
Now here is some good news! This extraordinary dry Rose from the Amalfi Coast’s most important producer, Marissa Cuomo, is normally tightly allocated and very hard to find except in a few Bay Area...
99 points James Suckling :A beautifully layered red with blackcurrant, hazelnut and lead-pencil character and fine, velvety tannins. Full-bodied and reserved. It’s like a tightly knit ball of polished tannins that are cashmere in texture. So very...
I first fell in love with this family operation, now well over a decade ago, while visiting the Fantinos’ sleek winery perched high above the town of Monforte d’Alba for a group tasting event. Conterno-Fantino were part of the Langa-In...
shipping included on 6 bottles, mix and match with the Brunello
We don’t often see Billaud-Simon’s must-coveted Chablis at PRIMA. Their wines tend to be very allocated, quite expensive and most-often sucked up by the world’s top...
Even in a country known for producing the best value wines in the world, the Quiles Cono 4 from Alicante stands out as an unbelievable bargain! The winery makes the legendary Fondillon, a Monastrell aged in a solera begun in 1948 as well as several...
I first visited Trediberri now six years ago at the behest of our good friend Massimo Martinelli who had worked with this micro-cellar’s co-owner Nicola Oberto’s father Federico for over five decades in the cellars of nearby Renato Ratti...
Regular Price $60, Brave New World Pricing $39.99 with shipping included on 6 bottles or more
Oh, man! Has the Brave New World of 2025 wine sales churned up something interesting and fun for us today! Poderi Aldo Conterno, of course, needs no...
Hey now! This is really delicious Sonoma Cab for $25! When was the last time we said that!? Rockpile is, of course, the unique and very aptly named appellation perched high over the Dry Creek Valley and Lake Sonoma. Known mainly for its wonderfully...
The story goes that the late, great Domenico Clerico, back in 1981, created the first Arte quite by mistake, accidentally racking a barrel of Barbera into a barrel of Nebbiolo. But that story seemed to change every...
We love the dark, effusive, dramatic style of the Pinot Noirs from the Sta Rita Hills appellation, the twin east-west running valleys that run from Solvang to Lompoc in Santa Barbara County. The wines hailing from these cool, coastal rolling hills...
#18 PRIMA’s ’24 for 24’ Best Wines Of The Year
100% Erbaluce
The vineyards of Le Piane are located in Boca, the highest elevation area in Piedmont. After being abandoned for a lengthy period due to the heavy industrialization in...
Winery Notes: Child’s Play wines are made to be enjoyed upon release— straight forward, fruit focused and delicious, yet can be aged for a few years if you prefer (1-3 years from vintage date for our Chardonnay). Whether it’s a...
If what I hear from you customers means anything, just about everyone has been to Rome this year. At least it seems that way. It makes me insanely jealous to hear about all the great meals you’ve been enjoying there, if not the crowds...
We promise you, despite the momentary relapse into winter, our gorgeous California spring is on the way and this is the perfect wine for patio sipping. Susasi means, in the Piemontese dialect, ‘chosen’ and every year the Deltettos...
An elegant and vibrant Sauvignon Blanc from one of Sancerre’s most esteemed vineyards. Exhibiting fresh citrus, green apple, and flinty mineral notes, this wine is crisp and refreshing with a lingering finish. Perfect for pairing with seafood, goat...